Demand Surge Alert: Washington DC, USA: April 1 - 4 2022

Washington DC's National Cherry Blossom Festival isn't the only impactful event in town this weekend, with major sports games compounding its impact for accommodation, transport, retail, food and entertainment businesses. The businesses that will have the most profitable and efficient strategies will be those that prepare for the full picture of event impact.

This cluster of events is anchored by the annual Washington DC Cherry Blossom Festival and marathon, but preparing for only those two events would be a mistake given the significant sporting and conference activity also occurring at the same time. The upcoming cluster of major events is great news for local businesses such as:

• Restaurants, QSR and food & beverage retail
• Transport and parking companies
• Accommodation companies, as several of the events will attract thousands of people into the city.

PredictHQ’s systems track and verify events across 19 categories. Below is the combined attendance at events in Washington DC. The demand surge we are exploring today will take place from April 1-4.

Some of the more notable events that make up this surge include:

• National Cherry Blossom Festival
• Cherry Blossom Ten Mile Run
• MLB - Washington Nationals vs Philadelphia Phillies
• Maxwell: The Night Tour
• ACC 22 - Annual Scientific Session & Expo
• Dallas Mavericks vs Washington Wizards
• Minnesota Wild vs Washington Capital
• Atlanta United FC vs D C United
• ADNOR
• Orlando Pride at Washington Spirit IGHTS
• Plus more impactful events across three days

Find out more about pinpointing which events are most impactful for your business here, and how leading companies such as Domino’s Pizza, Uber and Accor Hotels use our data here.

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