Event Impact Data

PredictHQ has multiple types of event data that impact demand that you can integrate directly into models or view via dashboards in the WebApp.

Events impact demand. They can drive demand up or down, and this impact can be concentrated or widespread. Understand and assess the combined impact of all relevant events for accurate forecasts.

Predicted Attendance

PHQ Attendance

Venue capacity does not equal attendance. Most event data sources estimate attendance based on venue capacity, which is often inaccurate and leads to over forecasting. With PredictHQ's extensive knowledge graph, we predict attendance based on many inputs including venue capacity and performer popularity, resulting in a reliable number that you can use in your models. We provide PHQ Attendance for both historical events and future events. This feature can be used along with Rankings to understand an event's potential impact on your business.
GET /v1/events/?id=e5c55724e854289204 HTTP/1.1

Accept: application/json

Authorization: Bearer $ACCESS_TOKEN
Predicted TV viewership

PHQ Viewership

PredictHQ's Live TV Events accurately predicts the viewership for major televised sports games across seven leagues so companies can forecast how these games will drive purchases such as food, beverage, delivered food, and retail decisions. Our model uses more than 20 distinct features to pinpoint the expected viewership of a game. Previously, knowing the impact of a particular game or even a cluster of games on your demand was challenging. The existing options for TV viewership are only available after the game and organized in designated marketing areas, making them not usable in demand forecasting models. Our data science team architected this from scratch, to provide accurately predicted viewership with county-by-county granularity to be used in demand forecasting, inventory management, and staffing decisions.
GET /v1/broadcasts/?location.place_id=5368381,5391832&start.gte=2020-11-01&start.lte=2020-11-30&start.tz=America/Los_Angeles HTTP/1.1

Host: api.predicthq.com

Authorization: Bearer $ACCESS_TOKEN

See How Your Event Data Compares for Free

Tracking events is complex, and most companies struggle to turn raw event data into actionable intelligence. PredictHQ specializes in transforming global event chaos into structured, explainable signals that your AI, forecasting, and analytics systems can use immediately.

If you have your own internal event database or collect data from multiple sources, send us your current event data set. Our platform will show you exactly what you may be missing: the right categories, events, labeling, and the model-ready features needed to fuel smarter decisions.

Simple. Accurate. Free.

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Customer Stories

Demand intelligence gets results

Our customers include leading companies across retail, transport, accommodation and financial service sectors. They use our intelligent event data for labor optimization, demand forecasting, dynamic pricing, supply chain optimization and more.
Don't underestimate how much effort it takes to work with event data... Being able to rely on a company whose sole purpose is to remove the ambiguity of event data has been game-changing for us.
Read Legion’s Story

You can’t prepare for what you don’t see coming

Harness the power of demand intelligence

Knowing the impact of demand causal factors like events will transform your business. The American Society of Hematology has a $45M estimated economic impact — and that's only one event in one city.

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    data points enriching
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    events across
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    cities, accessed via
    1 API

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