Master event data integration as an accommodation provider
As we enter a truly data-driven era, in-house booking platforms are being used to collect, analyze, and leverage vast amounts of data to enhance operations and the guest experience for major hotel chains, traditional bed and breakfasts, and more. Third-party data integration for these in-house booking platforms is a crucial step to ensure hotel providers can make business decisions based on data that is accurate and up to date.
In order to ingest event data and make forecasting real-world aware, you’ll need to understand how to incorporate external data into your existing tech stack, or what additional tools you might need to add to your tech stack.

4 steps to event data integration for accommodation providers
A tech stack typically consists of tools used to find data and make it useful, such as a database, programming languages and frameworks, front and back-end tools, and applications connected via APIs. Companies leverage these tools to connect to third party data and combine it with their own, store the data, build models, visualize data, and use some form of geo-location.
Download the guide, 4 Steps to Event Data Integration for Accommodation Providers for a case study of how one leading global hotel chain integrates event data in 4 steps:
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- Customer Stories
Labor optimization: Ensuring the right number of drivers and store staff to meet demand.
Customer storiesPredictHQ has supplemented incomplete data sets, including unticketed events and cancelled events, to power pricing strategies and operational decisions.
Customer StoriesDemand forecasting: Incorporating events into their Antuit-built models to better understand demand across 9600 stores.
Customer StoriesAmazon Alexa's "Events Near Me" feature uses PredictHQ data to inform users about local events.
BlogDemand forecasting: Getting drivers in the right place ahead of time to improve pick-up times.
Customer storiesEvent visibility: Available in Zartico’s platform enabling deeper insight and smarter decisions.
Customer StoriesPricing: A key source of intelligence for the Lighthouse platform, enabling smarter pricing.
Customer StoriesLabor optimization: Enriching the Legion Technologies platform, used by retailers to reduce labor inefficiencies.
Customer Stories